York’s best hotelier is crowned the country’s unsung hero
A top hotelier in York has been crowned the nation’s unsung hero.
VisitEngland has honored Adam Wardale, of the Middletons Hotel, in its prestigious 2022 Excellence Awards, celebrating the best of the country’s tourism industry.
Adam was one of 19 gold award winners announced at a ceremony hosted by broadcaster and author Clare Balding in categories ranging from new tourism venture to ethical, responsible and sustainable tourism award.
Gold, silver and bronze winners were selected from hundreds of tourism businesses across England, including hotels, self-catering accommodation, bed and breakfasts, glamping operators, attractions , restaurants, pubs and museums.
The gold Unsung Hero award went to Adam, 32, who rose through the ranks from waiter to general manager in just six years and became a leading figure in York’s hospitality industry.
The award recognizes an individual who excels in their role and who deserves to be applauded for their work and commitment to the tourism industry.
Adam, who was nominated for consideration after winning the Unsung Hero award at the Visit York Tourism Awards, is credited with being instrumental in transforming the hotel into a luxury destination as well as driving a key initiatives such as working with Askham Grange Women’s Prison to help prepare women before release.
Recently named President of the Hospitality Association York, Adam is on a mission to champion the industry as a career option among school leavers, graduates and those looking for a career change. .
In his new role, he also wants to see hospitality better represented in government and recently highlighted the plight of businesses in the sector who are struggling with soaring food and utility costs due to restrictions and restrictions. closures caused by Covid, and the resulting staffing crisis.
Adam said it was damaging for the sector not to be better represented and repeated calls for a hospitality minister.
He said: “It was both an honor and a privilege to be nominated, but alone to win, the prestigious Unsung Hero Award at the Visit York and VisitEngland awards.
“From a professional and personal point of view, I am extremely proud to have been able to represent the Middletons Hotel and York – a wonderful city with such a diverse tourist offer.
“Over the past few years, the Middleton team has worked hard to develop the hotel and provide guests with a first class experience.
“We are also extremely proud to be able to give back to the York community by forging strong partnerships with local institutions such as HMP Askham Grange Women’s Prison.
“It has always been a personal passion of mine and I am determined to continue supporting local schools, colleges and universities to promote and champion hospitality as a viable career.”
Sarah Loftus, Managing Director of Make It York, said: “Congratulations to Adam on his well-deserved win at the VisitEngland Awards for Excellence!
“We are extremely grateful for all the hard work Adam has put into our city and always going above and beyond, both for our visitors and in our communities.
“Once again, congratulations to Adam and we are so proud that he has brought this national honor back to York.”
The Awards of Excellence, awarded for more than 30 years, celebrate and champion innovation, quality and best practices across the industry by recognizing companies and individuals who raise the bar in the tourism offering in England.
Tourism Minister Nigel Huddleston said: “Our superb tourism businesses offer something for everyone and the sector is one we can be proud of. It’s fantastic to see so many hardworking businesses of all sizes recognized for their landmark contribution to English tourism and I congratulate all the winners.”
Nick de Bois, Chairman of the VisitEngland Advisory Board, said: “These awards highlight the exceptional quality, innovation and excellence in customer service in our industry. All of these companies are winners in every way.
“Millions of jobs and local economies depend on tourism and this year’s awards also highlight the dedication of tourism businesses as they rebuild, champion best practices and provide first-class visitor experiences.”
Tourism is one of England’s largest and most valuable industries, supporting hundreds of thousands of businesses, employing around 2.6 million people and, in 2019, generating £76 billion in tourism spend. domestic visitors.